How Vary Content Works

Step 1

Choose Your Input Method

Select the method of your choice to add content. You can add text manually, upload a document, upload an audio file, add the URL of a blog post, or add the URL of a YouTube video.

Our content repurposing tool converts non-text content such as audio and YouTube video into text. This gives you the added benefit of converting audio and video content into text.

Step 2

Choose Variation Type

There are 3 variation types to choose from:

Standard: This option generates 3 different versions of the content. It’s ideal for recycling content and reusing it on a new platform.

Social Media: It repurposes content into platform-ready social media posts. The supported social media networks are Facebook, Instagram, LinkedIn, and X.

SEO Optimized: It repurposes content into search-friendly content using the target keywords of your choice.

Step 4

Add Custom Prompt

You can give specific instructions to Vary Content using a custom prompt. Add your prompt in plain language.

If you want to use a specific brand name in the output, or you want to add something new – just write it down in the custom prompt.

step 6

Generate Image

After you have edited the versions, you can generate an image. The image is relevant to the text so it’s essential that you make edits before generating an image.

Image generation is helpful for social media publishing where plain text sounds boring. Spice your social posts with images to boost engagement.

Businesses

It gets challenging for businesses to engage with their audience across social and non-social platforms. Vary Content helps businesses reach a wider audience, improve brand visibility and recall, and create more touchpoints.

You can convert blog posts into different unique versions for republishing on different sites and blogs. Our content repurposing tool plays a key role in your brand’s content syndication strategy. Instead of syndicating the same content across different blogs and sites, you can create different unique variations for syndication to maintain your brand identity and credibility.

You can generate social media posts, PPTs, PDFs, email content, and other short-form content for third-party sites like Quora, Reddit, niche forums, and microblogging platforms (e.g., Medium, Tumblr, Scoop.it). 

Content Creators

Vary Content allows busy content creators to get new followers and boost engagement exponentially by publishing new content more frequently. You can repurpose any content you have with our tool and grow your followers across different social platforms and your blog.

You can spend time on new content creation and let Vary Content handle repurposing.

Marketing Agencies

Vary Content offers multiple solutions to busy marketing agencies that work on multiple client projects simultaneously. You can generate different variations of ad copies for A/B tests, quickly add new content on client’s social content calendar, and take content marketing to the next level.

Your team doesn’t have to repurpose content manually anymore. Let Vary Content do it for you at scale effortlessly.